Brunswick Taps New Mercury Marine President

Brunswick Tap's New
Mercury Marine President
19 August 1997


George W. Buckley has been named president of Brunswick's Mercury Marine unit. He comes from Emerson Electric Company, where he most recently served as president of the Electric Motors Division. Before joining Emerson, Mr. Buckley was with British Railways Board, GEC Turbine Generators Ltd. and Detroit Edison Company. He has a Ph.D. in engineering from the University of Southhampton, U.K.

Mr. Buckley succeeds David Jones (MM president since 1989). Mr. Jones will continue to report to Brunswick CEO Peter Larson and focus on a broad set of marine industry initiatives.


George W. Buckley to Head Brunswick's Mercury Marine Unit

PR Newswire
05:41 p.m Aug 19, 1997 Eastern
LAKE FOREST, Ill., Aug. 19 /PRNewswire/ -- Brunswick Corporation announced today that George W. Buckley has been named president of its Mercury Marine unit. Mr. Buckley joins Mercury from Emerson Electric Company, where he most recently served as president of the Electric Motors Division. Based in Fond du Lac, Wisconsin, Mercury is the worldwide leader in the marketing and manufacturing of marine engines under the Mercury, Mariner, Force and MerCruiser brands.

Commenting on the appointment, Brunswick Chairman and CEO Peter N. Larson said, "While at Emerson Electric, George established a track record of increasing sales and profits in a flat marketplace. This valuable experience will enhance Mercury's efforts to achieve its long-term growth objectives in the marine industry." Prior to joining Emerson, Mr. Buckley held significant management positions with British Railways Board, GEC Turbine Generators Ltd. and Detroit Edison Company. Mr. Buckley, 50, holds a Ph.D. in engineering from the University of Southhampton, U.K.

Mr. Buckley succeeds David D. Jones, Mercury's president since 1989. Mr. Jones will continue to report to Mr. Larson and will focus on a broad set of marine industry initiatives. "David has done an effective job of leading Mercury Marine to its position of market pre-eminence. The application of his experience will significantly contribute to Brunswick's efforts to sustain long-term growth in a broad array of products for the marine industry," Mr. Larson noted.

Headquartered in Lake Forest, Illinois, Brunswick is a multinational company serving outdoor and indoor active recreation markets with consumer products that include such leading brands as Zebco and Quantum fishing reels and reel/rod combinations; American Camper and Remington camping gear; Igloo coolers and ice chests; Mongoose, Roadmaster and Ride Hard bicycles; Brunswick bowling and family entertainment centers, equipment and consumer products; Brunswick billiards tables; Life Fitness cardiovascular and strength training equipment; Sea Ray, Bayliner and Maxum pleasure boats, Baja high-performance boats, Boston Whaler and Trophy offshore fishing boats; Mercury, Mariner and Force outboard engines and MerCruiser sterndrives and inboard engines. SOURCE Brunswick Corporation

Copyright 1997, PR Newswire


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